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16 January, 00:19

Why do drive-reduction approaches fail to offer a complete account of human motivation?

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  1. 16 January, 02:00
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    I believe the answer is: People are sometimes motivated to increase rather than decrease their level of stimulation.

    drive-reduction approaches is aimed to reduce humans' tendency to do a certain action/behavior by eliminating the need to seek the rewards that they might get by doing the behavior.

    For example, when trying to make a person display appropriate behavior to lose weight, drive reduction approach would include things that would eliminate that person's appetite.
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