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1 July, 11:29

When external inducements are insufficient to justify our behavior, we reduce dissonance by justifying the behavior internally. Which of the following theories explains this insufficient justification effect?

A. self-perception

B. self-presentation

C. role-playing

D. cognitive dissonance

D. cognitive dissonance

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  1. 1 July, 13:15
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    cognitive dissonance

    Explanation:

    Cognitive dissonance asserts that to reduce discomfort when external inducements are insufficient to justify our behavior, we justify our our behavior or actions to ourselves. It refers to a situation involving conflicting attitudes, beliefs or behaviors which produces a feeling of mental discomfort leading to an alteration in one of the attitudes, beliefs or behaviors to reduce the discomfort and restore balance.
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