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1 June, 02:11

Malory designed a new handbag that is selling well. She started to manufacture them on a large scale and considers her options. She opts for a distributorship franchise under which she will: a. license distributors to sell her handbag. b. pay for one half of the franchisee's startup cost. c. grant a trade name in her authorized dealers.

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  1. 1 June, 06:07
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    She opts for a distributorship franchise under which she will license distributors to sell her handbag.

    Option: (A)

    Explanation:

    The process of granting distributorship of your product to a third-party individual or firm culminates in permitting that particular individual or firm to deal in your products at a fixed margin of profit for the distributor. Such licensing only includes the sale of products and not the modification or alteration of the products manufactured by you.
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