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20 August, 07:21

Colossal Choco Chipper is a new, gigantic chocolate chip cookie created by the Kookie Cookie Company. To create interest for the Colossal Choco Chipper, the company sent a free package of six cookies to selected homes along with a coupon. Kookie Cookie's activities represent Group of answer choicesa. consumer publicity.

b. public relations.

c. sales promotion.

d. trade advertising.

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  1. 20 August, 11:12
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    c. sales promotion.

    Explanation:

    Based on the information provided within the question it can be said that in this scenario Kookie Cookie's activities represent a sales promotion. This is an approach used by companies in order to gain a quick boost in sales for a specific product/service in which they persuade potential customer to buy the product through various different tactics. Which in this scenario was by sending a free package of six cookies to selected homes along with a coupon for their new cookie.
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