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18 March, 07:30

How is marketing a service different from marketing a good?

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  1. 18 March, 11:14
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    Product marketing is concerned with tangible, storable, and measurable products, but service marketing is services.

    Explanation:

    Product marketing is the process where the marketing activities are aligned to promote and sell a specific product for a particular segment. Service marketing implies the marketing of economic activities, offered by the business to its clients for adequate consideration.
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