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7 September, 08:07

Firms pursuing a localization strategy tend to operate with an array of formal and informal integrating mechanisms.

True False

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  1. 7 September, 11:31
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    False. Firms pursuing a localization strategy tend to operate with an array of formal and informal integrating mechanisms.

    A firm using a localization strategy does not have a nigh need for integrating mechanism whether this be formal or informal. A localization strategy is used describe consumer behaviors, purchasing habits, and cultural differences within their specific country.
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