An electronics company has created a new tablet PC that costs $400. Before the tablet comes out, several magazines release news stories containing mixed reviews. After several weeks on the market, hardly any of the tablets have sold. What incentive could the company use to motivate people to buy the tablet?
Announce the next version of the tablet to increase public interest.
Ask the writers to change their reviews of the tablets.
Drop the price of the tablets.
Recall the tablets so they can be redesigned.
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