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3 September, 12:09

The idea that the media compete with other sources for need satisfaction is related to which of the following statements about media effects, within the Uses and Gratifications perspective? Social situations can impoverish real-life opportunities to satisfy certain needs. The media and their audiences are part of the larger society, and are influenced by that society. Audience members are not always totally free in their uses of media. Social situations can create an awareness of problems that demand attention, information about which may be sought through the media.

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  1. 3 September, 14:50
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    Social situations can create an awareness of problems that demand attention, information about which may be sought through the media.

    Explanation:

    Whenever a certain social situation occurs, there would be conflicting opinion on how people would perceive those situations.

    Most people generally would want to find instant gratifications by reading the news about that social situation presented in a way that cater to their personal opinion.

    This type of behavior make most media realize that they can modify the way they presented the news in order to target specific demographic regardless of the truth.
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