Consumers are willing to pay more for a product if

they perceive the brand as better

there are many comparable products

it is a complementary product

their friends have had a negative experience with it

i chose a but it could be c too i dont know

Which parameter of the marketing mix is in use when you look at the plush ambience of a hotel? A. price B. process C. physical evidence D. place

Airline Accessories has the following current assets: cash, $101 million; receivables, $93 million; inventory, $181 million; and other current assets, $17 million.

When a potential investment has a negative net present value,?

What is the rule for organizing the work effort to support good strategy execution? A. Match the firm's organizational structure to its unique strategy. B. Decide on how much to spend on training managers and employees. C.

What are the most expensive pairs of shoes as of 2016?

According to IFRS, all of the following pieces of information about property, plant, and equipment must be disclosed in a company's financial statements and footnotes except for: a. useful lives. b. acquisition dates. c. amount of disposals

Although Elton Mayo originally intended to collect data for a traditional scientific management study, his breakthrough research led to further research on the kinds of things that drive employees to successfully meet and exceed productivity goals

If the 10-year Treasury bond rate is 5.3 % , the inflation premium is 2.8 % , and the maturity-risk premium on 10-year Treasury bonds is 0.

It takes a total of 475 seconds for one technician to assemble one airrules smart phone, working alone.

You would advise a client that's launching a new product line to advertise on the google display network because she can: