Texas-based Whole Foods supermarkets target people who want to eat healthy. The stores use placards throughout, which tell shoppers about the farmers who grew and harvested the various products sold. This use of signage to provide consumer information is a part of which element of the retailing mix?

Question

Business

Titus Nixon

15 August, 21:53

Texas-based Whole Foods supermarkets target people who want to eat healthy. The stores use placards throughout, which tell shoppers about the farmers who grew and harvested the various products sold. This use of signage to provide consumer information is a part of which element of the retailing mix?

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Answers (1)

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Kathryn Bauer · Answer 1

Communication

Explanation:

Retailing mix is the plan of marketing, which put in place in order to address the key factors like personnel, location and price. It is also recognized or called as the 6 Ps.

When the supermarket target the people who want to eat healthy, the stores use the placards, which contain the information regarding the farmers who grew and harvest the products. So, it use the communication element of relating mix in order to provide the consumer information.