At which stage of advertising is the customer motivated to take action?

The customer is motivated to take action at the

stage of advertising.

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Create Content stage

Explanation:

Advertising for companies must go through a process that starts with brainstorming and end up in the final production of an Ad, logo, Brand or Campaign.

In the creation of the content stage the customer is tried to be reached, captured and motivated to take action base on the content itself (e. g. an informative video, a Banner in a bus stop, An add on social media).