When you validate a customer, you are: . Ensuring that the customer will buy the product b. Ensuring that a solution currently exists c. Filing for intellectual property protection d. All of these choices e. None of these choices

Answer: Option a

Explanation: Every organisation nowadays, is doing extensive research activities for reaching to a larger customer base or other such objectives.

Customer validation focuses on the fact that the research done by the organisation is correct. Customer validation will ultimately increase the customer base for the organisation as they will made their products as per the specification of customer wants and preference.

Hence the correct option is a.