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23 March, 15:50

Of the following companies, which uses a direct marketing channel? A. Showdown, a clothing store that stocks merchandise from different international brands B. Fishhooks, a factory that manufactures fishing equipment that it ships to hobby stores worldwide C. Apple Blossoms, a company that sells its cosmetics exclusively through Ray's Retail Store D. Holly Wreaths, a store that sells Christmas ornaments to customers via its online click-to-order catalogs E. Germfight, a factory that manufactures dental products that it distributes only to select department stores

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  1. 23 March, 19:38
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    The correct answer is D. Holly Wreaths, a store that sells Christmas ornaments to customers via its online click-to-order catalogs

    Explanation:

    Direct marketing channel is the process of selling directly to the end buyer without any intermediary.

    Holly Wreaths is selling directly to customers via its online click-to-order catalogs so this is direct marketing channel.
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