Underneath the headline, "Fully Loaded," in an ad for Brett shotguns was written "Our most comprehensive line of autoloading shotguns ever." This second statement was printed in a typeface larger than the body copy but smaller than the headline.

The second statement in the ad is an example of a (n):

A. story line.

B. subhead.

C. jingle.

D. indirect headline.

E. noise.

Question

Business

Harper Barrera

15 February, 21:18

Underneath the headline, "Fully Loaded," in an ad for Brett shotguns was written "Our most comprehensive line of autoloading shotguns ever." This second statement was printed in a typeface larger than the body copy but smaller than the headline.

The second statement in the ad is an example of a (n):

A. story line.

B. subhead.

C. jingle.

D. indirect headline.

E. noise.

+2

Answers (1)

Know the Answer?

John Farley · Answer 1

Option B is correct one.

Subhead.

Explanation:

The second statement in the ad is an example of a Subhead.

A subhead (also sub-headline, subheading, subtitle or deck) can be either a subordinate title under the main headline, or the heading of a subsection of the article. It is a heading that precedes the main text, or a group of paragraphs of the main text.