The three types of benefits to organizations of maintaining and developing a loyal customer base are: a. Economic benefits; customer behavior benefits; human resource management benefits b. Economic benefits; confidence benefits; social benefits c. Customer behavior benefits; human resource management benefits; social benefits d. Special treatment benefits; economic benefits; customer behavior benefits e. Confidence benefits; social benefits; customer behavior benefits

The answer in this case will be the option B. Economic benefits, confidence benefits and social benefits.

Explanation:

The main idea of maintaining and developer customer based is create an business environment where they can think and experience they are take in count and in someway adquiere our product they will receive social benefit, a unique experience and economical and personal benefits. These will translate to a business in:

increased sales increased profits increased word of mouth and referral business reduced costs in attracting new customers building good relationships with your customers.